Our Services
Customer Journey
Email Management
Website Redesign
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Full store audits covering the path from landing page to checkout, flagging drop-off points and friction
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Checkout and conversion rate optimisation, including bug fixes and abandoned cart recovery
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Social proof and review strategy (Judge.me) to build trust at key decision points
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Product page rebuilds focused on USPs, imagery, and reviews to move browsers to buyers
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Post-purchase flows that turn one-time buyers into repeat customers
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Klaviyo, Omnisend and Mailchimp setup, migration and clean-up
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Core automated flows: welcome series, abandoned cart, browse abandonment, order confirmation, win-back
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Auditing and consolidating overlapping or underperforming flows into a clear, effective structure
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GDPR/PECR compliance checks as standard on any migration
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Campaign strategy and calendar for consistent, on-brand sends
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WooCommerce-to-Shopify migration planning and execution, including redirects
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Platform selection guidance (Shopify vs WooCommerce vs Squarespace) based on business needs, not a sales pitch
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Mobile site speed and Core Web Vitals improvements
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Store setup, app selection and configuration (reviews, email, redirects)
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Client training so store owners aren't reliant on a developer for day-to-day changes
Google Ads
Social Media Marketing
SEO Management
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Account audits to identify wasted spend and missed opportunities
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Campaign setup and structure for Shopping, Search and Performance Max
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Ongoing optimisation of budgets, keywords and targeting
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Tracking and conversion setup so spend can be measured properly
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Reactivating dormant or underperforming campaigns
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Technical SEO audits: site speed, schema, indexing, on-page basics
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On-page SEO: titles, meta descriptions, headings, image alt text
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Emerging AEO/GEO work — optimising for AI search and answer engines, not just Google
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Competitor and keyword gap analysis
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Prioritised action plans split into quick wins and longer-term investments
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Meta Ads account audits and campaign management
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Organic content strategy and posting cadence for Instagram and LinkedIn
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Ad creative and targeting recommendations based on what's actually converting
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Integrating social proof (reviews, UGC) into paid and organic content
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Performance reporting that ties activity back to sales, not just impressions
How I work with you?
One-off audit.
A clear, honest review of your store, ads, and email. I show you exactly where you’re losing sales and what to fix first, in priority order. No fluff, no padding to justify a bigger invoice.
Project sprint.
A defined piece of work with a clear start and finish and defined upfront cost. Rebuilding your email flows, setting up Google Shopping, sorting your Meta account, or fixing your welcome and abandoned cart sequences. You get the outcome, not an open-ended commitment.
Fractional retainer.
Senior e-commerce or marketing direction on a light, ongoing basis. In effect, a marketing director for a day or two a month, without the salary or the agency markup.